About
​
At sqWOD, we're on a mission to transform the fitness industry and combat the environmental impact of fast fashion. Whilst fast fashion may offer affordability, it comes at an environmental cost. That is why we are committed to providing top-quality, affordable products made from organic and recycled materials. We are two lads from a small town in Wales who strongly beleive that every voice counts, and that even small changes in our daily lives can contribute to significant progress. Rome wasn't built in a day, after all.
Thanks/Diolch!
Mission
​
​
The apparel industry is highly polluting. According to McKinsey & Company (2020), a significant majority of customers, 67 percent, prioritize sustainable materials when purchasing clothes. However, the challenge arises as less than a third of customers are willing to pay the higher price that often accompanies sustainable clothing. At sqWOD, we provide affordable clothing made using sustainable methods, making it accessible to everyone without compromising on quality.
​
​
​
Our Plans
Transparency and honesty are core values for us. Currently, our material suppliers are based overseas due to limited availability of recycled materials domestically. However, we are actively exploring opportunities to enhance our sustainability efforts. Our goal is to eventually promote the use of recycled materials among local suppliers, making our brand even more sustainable.
